Information Design | Exercises
Information Design / Entertainment Design
1.0 Instructions
2.0 Exercise 1: Quantifiable Information (10%)
– Quantify and visualize data as a photograph
Create a visual representation of numerical data for easy interpretation.
Instruction:
Gather objects and sort by color, shape, pattern, or other quantifiable factors.
Example:
- Box of Lego
- Jar of buttons
- Jar of marbles
- Set of rubber straps
Quantify your chosen objects and arrange them into a presentable layout or chart.
Arrange objects with written indicators to visualize quantity and data. Examples: buttons, coins, lego, M&Ms.
Submission:
E-Portfolio report with:
- Photo of unsorted objects
- Objects sorted by 2-5 categories
- Information written and designed on paper
3.0 Process Work
4.0 Exercise 2: L.A.T.C.H Iforgraphic Poster (10%)
Deadline: WEEK 6
- E-Portfolio link
- Final poster (.JPG)
Submission:
- Progress and submission link on E-Portfolio.
- Explain how L.A.T.C.H components relate to each other.
- A4 size, 100DPI
Requirements:
- Images may be reused; create remaining visuals to complete the poster.
- Use digital photo editing/illustration software to create a LATCH infographic poster.
- Organize information into a visual poster using minimum 4 LATCH principles: Location, Alphabet, Time, Category, Hierarchy.
- Choose a topic and create a poster design.
5.0 Process Work
Chosen Topic: Google's Design Philosophy
When choosing the topic for this infographic poster, I wanted something visually engaging — rich in color, form, and composition.
Since I had previously researched Google’s design philosophy, I decided to reinterpret that knowledge into a visual format.
By exploring the aesthetics of Material Design, I aimed to express how simplicity and functionality can coexist beautifully within a single visual language.
Sketches
| Fig. 5.1 Research - Inforgraphic Posters |
From my research on existing infographic posters, I found that hierarchy through numbers, typography, and color plays a key role in guiding attention. Using these insights, I created two concept sketches to refine the layout.
Working in Adobe Illustrater
Based on my sketches, I began implementing the design in Adobe Illustrator.
In Prototype A, I followed Google’s original logo colors faithfully, while in Prototype B, the yellow tone was slightly darkened.
After testing the original Google color palette, I found that the text visibility was reduced, making the design feel less balanced.
The adjusted yellow in Prototype B improves readability and creates a more harmonious overall impression.
| Fig. 5.2 Prototype A |
| Fig. 5.3 Prototype B |
Next, I began implementing the second sketch (Prototype C).
Compared to version B, additional visual elements were introduced, and the layout was divided using square frames.
This structure made the information easier to read and enhanced the overall clarity.
As a result, the design conveys the atmosphere of Google’s identity more effectively.
| Fig. 5.5 Prototype C |
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